Betway returns to tennis by partnering with one of the biggest tournaments on the circuit.
Betway is the newest official partner of the Miami Open tennis. The betting operator returns to tennis and will have its brand disclosed throughout the period that the competition is in dispute. There will be two weeks of the tournament, starting on March 22 and with the final scheduled for April 4, at the Hard Rock Stadium, Miami Garden.
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The Miami Open is one of the most prestigious tournaments on the tennis circuit, and has several stars in the sport, both male and female. Thus, Betway continues to have increased visibility and dissemination in the world of sports, confirming the brand's expansion plans. The betting company is sponsoring major events, of various modalities, such as racing, football, tennis, boxing, among others.
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“We’re incredibly excited to be announcing our Sports Betting Partnership with the Miami Open. we’re excited to be involved with one of the most prestigious tennis tournaments in the world which plays host to some huge names in the sport.” - said Betway CEO Anthony Werkman.
The company has been strengthening in several countries around the world, promoting actions and partnerships. In Brazil, the bookmaker launched the “Betway Squad”, with celebrities from eSports, aiming to increase its brand in this market as well.
Betway is one of the leaders in the betting market, having several brands in the field of online gambling and betting, such as: Betway Casino, Betway Vegas, Betway Sportsbook, Betway Poker and Betway Bingo. In addition, it operates in markets and countries that are regulated and licensed, such as: Italy, Denmark, Sweden, Mexico, Spain, Belgium, Germany, South Africa, Ireland, United Kingdom and Malta. The group currently has its main headquarters in Malta and Guernsey, but has branches spread across the Isle of Man, London and Cape Town.
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